Social Media Marketing

This assessment evaluates the practical skills a modern social media marketer needs to plan, publish, and grow across today\'s major platforms. It mirrors the day-to-day decisions you face: choosing where to invest, what to post, how to run paid campaigns, and how to read the numbers that actually matter.

By completing this module you will see how well your habits align with current best practice, spot the metrics you might be over- or under-valuing, and identify which area — organic content, paid social, influencer partnerships, or analytics — to sharpen next.